TOPIC

Usually considered as a margin enhancer, a great tool to recruit customers, a way to develop loyalty thanks to attractive price points, or an asset to emphasize the store brand message, Private Labels can meet tremendous success or struggle to reach profitability.

With Covid, they have recently grown even bigger due to newly price-conscious consumers. But to stay relevant these days, Private Labels not only have to offer an excellent product implying a great deal of research and creativity, but also be sustainable, differentiate from competitors, and even outdo national brands. Considering all these challenges, the meeting will be designed to allow participants to share strategies, experiences, issues and best practices.

Takeaways

• Click below to read IADS' presentation and takeaways:

IADS Private Label Takeaways

IADS Questionnaire Presentation

PRIVATE LABEL MEETING RECORDING

• Click below to read the IADS member's presentations:

Breuninger Private Label Presentation

El Corte Inglés Private Label Presentation

El Palacio de Hierro Private Label Presentation

Galeries Lafayette Private Label Presentation

Manor Private Label Presentation

General information

• IADS Merchandising Meeting #1 - Private Labels - Invitation letter
• IADS Merchandising Meeting #1 - Private Labels - Registration & Questionnaire

• Antitrust guidelines

Timing

Thursday 1 December 2022 14:00 - 17:00 Paris time

To join the video meeting, click this link: https://meet.google.com/kxd-nubd-mde

Otherwise, to join by phone, dial +33 1 87 40 08 62 and enter this PIN: 596 501 646#

To view more phone numbers, click this link: https://tel.meet/kxd-nubd-mde?hs=5

Agenda

2.00 pm – 2.05 pm       Welcome

2.05 pm – 2.15 pm       Review of participants' replies to questionnaire

2.15 pm – 3.15 pm       Presentations from participants

3.15 pm – 4.50 pm       Workshop and discussions

4.50 pm – 5.00 pm       Conclusion