Operation meeting #2: Sales Directors – The customer-centric stores

Meeting Report
 |  
March 3, 2022
 |  
Operations
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TOPIC


The meeting will be held in Stuttgart. The goal is to help participants share their vision, strategy, initiatives and best practices, as well as offer a place for discussion and exchange. We will also collectively address the following questions:


When it comes to build a more customer-centric store, what are the successful and profitable actions (using staff, e-commerce, equipment, systems, CRM...) you took to refocus on stores and make them more customer-centric?


On which level and using which KPIs?


Which initiatives were unsuccessful?


How did you balance cost-centricity and customer-centricity?




Takeaways


  • Click below for the rercording of the videoconference:


Sales directors meeting recording - part 1


Sales directors meeting recording - part 2


  • Click below for the Sales Directors meeting takeaways:


Sales directors meeting - Takeaways


  • Click below for members' presentaions:


Beco's Presentation


Breuninger's Presentation


El Corte Ingels' Presentation


El palacio de hierros's presentation


Magasin du Nord's presentation


Sogo's presentation




  • Click below for guest speaker's presentation:


Breuninger's Customer centricity & innovation Presentation




General information






Timing


Thursday 3 March from 1:30 pm to 4:30 pm Paris time.


To join the video meeting, click this link: <https://meet.google.com/rda-npgp-ryu>

Otherwise, to join by phone, dial +33 1 87 40 42 94 and enter this PIN: 983 429 387#

To view more phone numbers, click this link: <https://tel.meet/rda-npgp-ryu?hs=5>