Jacquemus Paris store
Other Retail Formats
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Sep 2022
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Paris
What: Following three much-publicised ephemeral retail spaces in the fashion capitals of Paris, Milan and London, the brand opened a boutique on avenue Montaigne.
Why it is important: The store carries the brand's full range of women's and men's offerings, and will be operational until February of next year.
The store occupies 200 sqm. (2,153 sq.ft.) set across two floors. The premises are monochromatic and playful. The latter element is instantly obvious, given the sizable popcorn vending machine that marks the store façade. Flooring, walls, ceilings, in addition to all furnishings and fixtures are cream white. A VIP room is also available.