Sephora reopens its renovated Champs-Elysées store
What: Sephora's flagship store in Paris has undergone a major renovation and will reopen to the public after six-and-a-half months of remodeling.
Why it is important: The renovation is part of Sephora's strategy to provide a localized and unique shopping experience for customers while staying globally relevant.
The 12,915-square-foot store, located on the Avenue des Champs-Élysées, has been redesigned to create a differentiated and immersive beauty experience. The store draws inspiration from Paris, with features like a hand-set marble path, Sephora's signature black-and-white stripes, and an illuminated ceiling that replicates natural light. The revamped store offers a wide range of beauty products and services, including makeup, skincare, haircare, and fragrance. It also features dedicated areas for individual brands, including exclusive offerings not found in other Sephora locations.
Sephora reopens its renovated Champs-Elysées store