The Uncommon store, a cooperation between Hyundai and Amazon

What:  An innovative concept in Seoul providing a state of the art experience based on the full integration of technology within the store

Why it is important:  Department Stores are looking for ways to optimize their spaces, especially the low-services ones. The Uncommon store is a way to look at this spaces, through a cooperation with Amazon rather than competing with itL.

Hyundai teamed up with AWS from Amazon to open a 33sqm unmanned store at The Hyundai Seoul in Korea. It aims at young customers familiar with QR codes. The code is scanned to access the store, and provides a customized experience based on the shopping history on Amazon from the customer.

The store does not accept cash or cards, only QR-code payments, and there is no staff.

Hyundai Group launches contactless store 

The Uncommon store, a cooperation between Hyundai and Amazon