Barbie

Promotions & Marketing Activities
 |  
Nov 2019
 |  
Galeries Lafayette, Paris

For the 60th birthday of the iconic blonde doll, Galeries Lafayette Haussmann has opened a short-lived candy-colored pop-up, with the addition of a real Barbie dream house (enlarged to human size).


The pop-up is located on the ground floor of the main building and will be open until 19 November.


The Dreamhouse is showcased on the 5th floor, until 31 December.


Barbie