FIRA mid-year meeting
FIRA organised on 14 October 2020 its first mid-year meeting in full video-conference format, from 2pm to 4 pm Paris time, in a very similar manner with what we did at IADS for the General Assembly on 29 and 30 October 2020. 29 delegates from across the world were attending the Zoom event, to hear and listen to FIRA delegates as well as outside speakers from Visa, Kantar and McKinsey.
Although the event, by definition, was mainly centred on FMCG goods, it helped to have a global understanding of the situation worldwide.
full report: FIRA mid-year meeting 2020
To go further:
McKinsey & Company: The Great Consumer Disruption
Kantar: How COVID-19 is transforming FMCG and retail around the world
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