Hybrid Food Retail

Books & Conferences
 |  
Jul 2024
 |  
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Authors: Bernhard Franken and Alina Cymera


What: An encyclopedia of basic knowledge centred on food retail, and some pre-pandemic ideas for the future.


Why it is important: The book explores the future of food retail with a historical perspective and uses pre-pandemic examples. Although the examples are relatively centred on the German markets, and things have evolved quite significantly since the pandemic, the book is good reading for anyone looking for a refresher on fundamental principles in food retail.


Hybrid Food Retail