Author: Dave Ulrich and Arthur Yeung

Publisher: Harvard Business Review Press

Comments: *Authors Ulrich and Yeung, respectively from the University of Michigan and Tencent, argue that the traditional organisation is dead. New models have been suggested to replace it such as the agile organisation, holacracy and others. But do they really work? How can we build an organisation that is responsive to fast-changing markets? What kind of organisation delivers both speed and scale, and how should it be led?

Yeung and Ulrich provide leaders with a much-needed blueprint for reinventing the organisation. Based on their in-depth research at leading Chinese, US, and European firms such as Alibaba, Amazon, DiDi, Facebook, Google, Huawei, Supercell, and Tencent, and drawing from their synthesis of the latest organisation research and practice, they explain how to build a new kind of organisation that responds to changing market opportunities with speed and scale. They call it a "market-oriented ecosystem” and it delivers radically greater value in fast-moving markets.*