Inspired by the spa heritage of Varberg in Sweden, L:a Bruket combines Swedish simplicity and natural functionality to offer products that meet the modern consumer's demand for holistic wellbeing. Available in Galeries Lafayette, Magasin du Nord, Breuninger, Kadewe, and Shinsegae, among others, its range is crafted to deliver efficient, high-performing formulas that promote sustainable living.

L:a Bruket's value creation strategy is organised into three tiers. The inspirational top tier features high-value face care and heritage products. The middle tier, the brand's "bread-and-butter," includes core body care and home items that ensure steady revenue. The bottom tier, generating traffic and volume, focuses on lip balms and hand creams to drive entry-level sales and brand reach.

With 95% to 100% natural ingredients, no petrochemicals, guaranteed recyclability, and products made in Sweden, L:a Bruket offers partners a unique proposition: high-quality, authentic natural products that reflect a commitment to sustainability and mindfulness. From Body, Face, Hair, and Home care to its signature Sea Therapy range, every product embodies L:a Bruket's dedication to innovation driven by nature.

L:A BRUKET PRESENTATION

L:A BRUKET website