What: Vinted launches its first luxury second-hand showcase in London, featuring curated wardrobes from international style creators in an exclusive townhouse setting.

Why it is important: This initiative represents a significant evolution in digital resale platforms' approach to physical retail and luxury second-hand.

Vinted is set to debut its first-ever luxury second-hand fashion showcase, 'House of Vinted', at London's Adira on March 22. Each room will showcase carefully curated wardrobes from influential style creators such as Susie Lau, Victoria Magrath, and Simran Randhawa. The exhibition will feature premium brands including The Row, Prada, Gucci, Maison Margiela, and Jacquemus, all sourced through Vinted or from creators' personal collections. Beyond the display, the event will offer interactive elements including a café, leather embossing workshops, and styling consultations with expert Manisha Sabharwal, creating a comprehensive luxury experience that bridges digital and physical retail.

IADS Notes: Vinted's luxury showcase represents a significant evolution in the second-hand fashion market. As noted in March 2025, the global second-hand fashion market has reached USD 100 billion, driven by increasing mainstream acceptance of pre-owned luxury items. This event follows the successful model established by traditional retailers, as demonstrated when Galeries Lafayette launched its Re-Store initiative, creating dedicated spaces for curated second-hand fashion. The House of Vinted concept demonstrates how digital platforms are adopting sophisticated retail practices to elevate the presentation of pre-owned luxury items, reflecting the broader transformation of the second-hand market from purely digital transactions to immersive physical experiences.

Vinted hosts debut pre-loved fashion showcase in London